the Hispanic votes gains importance

Hispanic voters gaining strength in key states
— Houston Chronicle2

Voting by Hispanics surged in the last congressional elections, showing strength that could swing this year’s presidential vote in closely contested states like Colorado, Nevada and New Mexico.

A government report released today shows that 5.6 million Hispanics voted in the 2006 general election, an increase of 18 percent over 2002, the previous year for a federal election without a presidential race on the ballot. That compares to a 7 percent increase among white voters and a 5 percent increase for black voters.

[snip]

Footnotes
2 = article may expire in a few weeks.

Houston has a new PR agency

N. Scott Jones & Associates Inc. officially opened its doors to clients in Houston, specializing in stakeholder and corporate public relations. Though it actually opened in March, they are now announcing that they’re open.

Interestingly enough, the Houston Business Journal reports that they’ve signed on six clients since their formation in March.

So, I guess there is still work to be had for new PR agencies.

Source: New public relations firm launched in Houston, by the Houston Business Journal

real estate turns to PR

The San Antonio Business Journal reports that, while many industries are cutting back on advertising and public relations, one industry is actually turning to PR in an efforts to start up buzz: real estate. Developers are engaging public relations professional, ever-increasingly, trying to build up enthusiasm for their projects.

Nice to know that there are still some opportunities for us out there.

Resources: