I’m always looking for tips and techniques to improve my writing. I know that my online writing doesn’t reflect this, but I do actually put thought and time into my on-the-job writing. I came across this one the other day and am sharing.
Choose simple words over complex ones. It will make your writing easier to read e.g. “use†instead of “utilizeâ€, “working†instead of “operationalâ€. Use a long word only if it’s necessary for clarity or to convey a precise meaning.
I call it avoiding institutional language. Instead of using the industry terms, the company’s language, use words your customer is going to understand. This is a tip I occasionally forget. I strive to do better.